Design Are Themes
  • Home
  • Themes
  • WordPress
  • SEO
  • Web design tips
  • About us
  • Contact
March 4, 2021 by Design Are Themes

Minimalism in web design is hip!

Minimalism in web design is hip!
March 4, 2021 by Design Are Themes

What are the characteristics of minimalistic website design? The basic principle is: less is more. That doesn’t mean that the website’s look is lacking. Quite the opposite – the graphic designer often has to do a lot of work and have the intuition in order to achieve the Maximum effect using only Minimum resources. How does it work in practice?

In This Article:
  • What is minimalistic web design?
  • The characteristics of minimalistic websites
  • Google as a standard in minimalism

What is minimalistic web design?

In different areas of visual arts over the ages, minimalism has been about leaving only the parts of an object that matter, in order to focus the viewer’s attention on it, as well as improve the overall aesthetics of the design. These days minimalism has been reborn as a powerful technique in modern website design. It became popular as a response to the trend of growing complexity in web design (image complexity impacts the user’s perception of a website: the more elements a design has, the less clear and intuitive it will look to the visitor). When done right, minimalism can help us focus on those elements of our design that help make the user interaction simpler.

In order to create a truly minimalistic interface, the designer has to rigorously arrange the elements, only showing the essential ones and removing everything (like decorative elements) distracting users from what’s important. Every item of a design should serve a purpose; it shouldn’t be activated unless it’s necessary for the message to be clear. At the same time, we need to make sure if we’re not making it harder for a user to visit the website by removing or hiding the content that they need. It’s all about making the message Clearer, not more obscure.

minimalism

The characteristics of minimalistic websites

The characteristics of minimalistic website design:

  • white background,
  • large margins and space management,
  • small amount (or none) of decorative elements,
  • reduced, usually achromatic (colorless) palette,
  • concise and clear message,
  • text and font management,
  • no intrusiveness (pop-ups, soliciting anything etc…).

Websites with minimalistic features aren’t hard to find. For many years now, famous and renown brands such as Apple have been consequently using minimalistic solutions, which should be a food for thought for website creators and publisher targeting large audiences.

It needs to be noted that website minimalism is not a consequence of some sort of fad, but it’s actually a translation of a brand philosophy to the language of creating websites and online stores.

Google as a standard in minimalism

Research shows that minimalistic websites have a lower bounce rate. Minimalism has also provided websites with additional benefits thanks to faster loading times and better compatibility with screen sizes. One of the most famous examples of minimalism in website design may be the Google search engine.

From the very start (ever since offering the beta version in the 1990s), the Google company has always made it a priority to keep their interfaces simple. The homepage was designed entirely around the central search feature. Its Simplicity may lead to a belief that minimalism is not complicated, but there’s much more to it under this superficial observation. The minimalistic strategy of website design consists of simplifying interfaces by removing elements and contents that are not necessary for the user to interact with our website.

Previous articleHow to configure Google Search Console for WordpressGoogle Search ConsoleNext article Navigation design – tips for beginnersnavigation design

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

About The Blog

Nulla laoreet vestibulum turpis non finibus. Proin interdum a tortor sit amet mollis. Maecenas sollicitudin accumsan enim, ut aliquet risus.

Recent Posts

Making money online in 2021March 25, 2021
What is Data Driven Marketing?March 5, 2021
What qualities should a good logo have?March 5, 2021

Categories

  • SEO
  • Themes
  • Web design tips
  • Wordpress

Meta

  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org

About us

Would you like to learn more about WordPress, the rules of creating SEO content or read about interesting facts from the area of web design? Check us out, we are up to date.

Contact

Adinspire sp. z o.o.
Grzybowska 87
00-844 Warsaw
marketing@designarethemes.comhttps://www.adinspire.com
Mon. - Fri. 9AM - 5PM

Recent Posts

Making money online in 2021March 25, 2021
What is Data Driven Marketing?March 5, 2021
What qualities should a good logo have?March 5, 2021
designarethemes.com | (c) 2020

About This Sidebar

You can quickly hide this sidebar by removing widgets from the Hidden Sidebar Settings.

Recent Posts

Making money online in 2021March 25, 2021
What is Data Driven Marketing?March 5, 2021
What qualities should a good logo have?March 5, 2021

Categories

  • SEO
  • Themes
  • Web design tips
  • Wordpress

Meta

  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org
This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT